The Newest Mazda Miata; Even Lighter

2013 mazda miata

The fourth-generation Mazda Miata is shedding some weight, according to Mazda executive Kiyoshi Fujiwara—not that it was very heavy to begin with. The automaker is aiming for a curb weight of a metric ton, or 1,000 kilograms / 2,200 pounds. That would make it about 300 pounds lighter than the current NC Miata, which can only come with benefits.

In performance cars, weight is everything. Less weight means faster acceleration, better handling, and even better fuel economy if that’s something you’re interested in. We don’t know how Mazda intends to ditch the 300 pounds, but we could see some key features being removed in favor of a better power-to-weight ratio, such as the power retractable hard top on the current model.

We can probably expect an even more powerful engine as well, though at this point this is just speculation. Obviously, we’re really hoping for an awesome new Mazda. In the meantime, come by Parks Mazda to check out cars that are not the product of speculation but are instead quite real—and quite excellent.


Meet the Skyactiv-Hybrid

Mazda’s exhibit at the Toyko Motor Show was all about fuel efficiency as it introduced the new Mazda3 Skyactiv-Hybrid and CNG Concept.

The Skyactiv-Hybrid connects the 2.0-liter four-cylinder gas engine to an electric motor that helps it do of the work at low engine speeds and under load-load conditions. This allows it to achieve an incredible estimated 74 miles per gallon while still outputting around 134 horsepower. Needless to say, we were all impressed at Parks Mazda.

The CNG Concept, on the other hand, uses a special dual fuel system that allows it to run on both gasoline and compressed natural gas. According to Mazda, because the Skyactiv-G gasoline engine already achieves a high compression ratio, it can be easily modified for CNG with only minor modifications.

Running on CNG typically reduces engine emissions by 20% compared to equivalent gasoline engines, so the benefits to the environment are clear, and we’re hoping Mazda will produce even more hybrid vehicles for the American market.


Mazda6 Car of the Year

2014 mazda6The complete redesign of the 2014 Mazda6 has proven to be a success for the Japanese automaker, as the midsize sedan was just named Car of the Year by Popular Mechanics.

“At Popular Mechanics, we love it when bold engineering and great design come together,” said Jim Meigs, editor-in-chief. “The Mazda6 really impressed us with how well it delivers so many things modern car owners want: great mileage, fun road-handling, upscale features and looks – and remarkable value.”

Popular Mechanics is an award-winning magazine with an interest in the best of today’s technologies and beyond. The Mazda6 stood out especially thanks to its SKYACTIV®1 TECHNOLOGY, the umbrella term for the dozens of performance-oriented, fuel-saving engine, transmission, body, and chassis components featured in the car, making the third-generation Mazda6 one of the most advanced vehicles ever produced by Mazda—and that’s saying something from a company already reputed for its engineering technology.

If that sounds as good to you as it does to us, come check out the Mazda6 at Parks Mazda.


Mazda Creative Director Returns

mazdaMazda is welcoming back its new creative director Kevin Rice to the fold, who used to work for the company thirteen years ago.

Rice, age 49, will be leading the European creative design process and will focus his attention on fine-tuning Mazda’s award-winning “KODO – Soul of Motion” design language used in its latest models.

From 1995 to 2000, Rice worked as senior designer for Mazda, where he contributed to many of the company’s future projects such as the RX-8 and the “Neospace” show car that was displayed at the 1999 Frankfurt Motor Show. He then spent 13 years at BMW, taking responsibility for the development of new models like the new 3 and 4 series.

He now returns to Mazda as creative director with valuable new experience to help further improve the brand’s visual identity. Here at Bright Bay Mazda, we’re excited to see such a big name return to the brand and have no doubt that he will bring even more success in the future. Welcome back!


Welcome to the New Parks Mazda Blog!

Parks MazdaHello there!  Welcome to our new Parks Mazda blog!  We are happy to have a new site up, and hope it will be a good and fun source of information for you on all things Mazda and High Point of course.  We will always do our best to bring you current, important information relating to your Mazda experience and vehicle, as well as deliver fun and informative stories and news.  If you have anything you’d like to share with us, and/or would like us to share with the Parks Mazda community, send us a message!  You can also comment below!

Thanks for stopping by, more to come soon!

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