Mazda Helps Tampa High-School Students R.A.C.E. to Success

2013 mazda miata

The Mazda Racing Accelerates Creative Education (R.A.C.E.) program is in the middle of its victory lap right now, after seeing great success at Tampa’s Middleton High School last week. Over 300 students participated in the R.A.C.E. program, which aims to inspire interest in the real-world fields of science, technology, engineering, and mathematics (STEM), fields that have endless applications across the automotive industry. These students have the potential to become the next generation of automotive creative geniuses, and they will doubtless be in great demand: as automobiles become increasingly technologically advanced, demand for workers skilled in these areas also increases.

“The students were thrilled with the presentations and impressed by the number and diversity of STEM-related career opportunities in the field of motorsports,” said Kim Moore, the Assistant Principal of Magnet Curriculum at Middleton High School. “I’m confident that after seeing Mazda’s R.A.C.E. program, many students left with an even greater respect and enthusiasm for the STEM disciplines.” Moore’s own enthusiasm was certainly evident; she was decked ou in a full racing suit for the event.

At Parks Mazda, we mostly see the finished result of all this STEM research, design, and development in the form of the world-class vehicles prominently displayed in our showrooms and across our inventory. But we’re always mindful of the incredible detail, intricate hard work, and creative genius that goes into sculpting a machine as beautiful as the MX-5 Miata. So, if you’re in the next generation of STEM professionals, we welcome you and wish you the best of luck!


Mazda Ups the Amazing Factor for 2015 Miata

The next-generation Mazda Miata will be revealed at the 2015 Chicago Auto Show—which, admittedly, is quite a long time from now. However, we’ve already got some good information to whet your appetite—and hopefully, tide you over until next year in Chicago. The Miata MX-5, which recently celebrated its 25th anniversary, is apparently now going “back to basics”—music to any Miata fans ears.

The 2015 Miata will be lightweighted, reducing it back to its original weight. Plus, they’re leaving behind the current styling and going back to the oval-shaped design that first made the car famous. “The oval-shaped grille is a major departure from current Mazda styling and will hint back to the original car,” a Mazda source stated. “And, of course, the MX-5 will feature all of the company’s new Skyactiv technologies that we’ve seen in the CX-5, Mazda6 and Mazda3.”

The new Miata will house a 1.5L four-cylinder engine—the newest in SkyActiv technology—which is currently used in the Mazda3. The 2015 Miata has been rumored for a very long time, but it’s finally becoming a reality. Look for it to finally hit the showrooms—like ours here at Parks Mazda—sometime in the summer of 2015.


Mazda is KBB’s Cost-of-Ownership Most Affordable Car Brand

Kelley Blue Book recently finished evaluating each automotive brand’s cost-of-ownership—and Mazda came out the big winner. According to the popular and reliable website, Mazda has the most affordable five-year cost of ownership of any manufacturer, granting the brand the 2014 5-Year Cost to Own Award,” the highest cost-of-ownership award given out by KBB.

“Hard work and dedication to building the best possible vehicles has brought Mazda to its second consecutive year earning the 5-year Cost to Own Award for the overall Mazda brand,” said Jim O’Sullivan, president and CEO of Mazda North American Operations. “Mazda’s new generation of vehicles continue to perform very well against the competition, not only with driving dynamics and fit and finish, but fuel economy and overall cost of ownership, and this award is additional proof of that.”

So what specifically make the Mazda brand such a durable buy? Kelley Blue Book gave out quite an impressive list, starting with Kelley Blue Book’s Fair Purchase Price and Skyactiv Tecnhology, which affords the vehicles more fuel economy. Plus, with low insurance costs and durability that keeps value high, what more could you ask from an automomaker? Come by Parks Mazda today to check out these affordable, reliable cars.


Mazda Drive for Good Event a Success

Mazda has announced that it is donating a total of $2,751,000 to select charities following its Mazda Drive for Good event which ran from November 25, 2013 through January 2, 2014. During the event, Mazda donated $100 to one of four national or 32 local charities for every vehicle purchased—with the choice of charity left to the customer.

Furthermore, Mazda donated an hour of charitable service for every test drive of a new Mazda vehicle taken during the event, adding up to a total of 56,435 hours. The four eligible national charities were the St. Jude Children’s Research Hospital, American Red Cross, American Heart Association, and Mazda Foundation. The additional 32 local charities were selected based on dealer input in the local markets.

“Giving back to our communities is a part of who we are,” said Jim O’Sullivan, president and CEO of Mazda North American Operations. “At the time of the year when these amazing charities most needed help, Drive for Good gave us a way to help.  And because real charity is more than just giving money, Drive for Good also allowed every Mazda associate to donate their time to help too.”

It’s now too late to participate in the event, but it’s never too late to buy a Mazda. Come to the Parks Mazda dealership for a test drive!


Mazda RACE Program

Mazda has launched a new Racing Accelerates Creative Education (RACE) program, designed to engage and motivate the next generation of students focusing on science, technology, engineering, and mathematics (aka STEM).

The RACE program will be led by Mazda Motorsports and geared toward middle and high school students, debuting to more than 600 students at DeLand High School in DeLand, FL. Mazda aims to expand the program to at least a dozen schools across North America as the Motorsports team travels to events in the 2014 race circuit, like the upcoming Rolex 24 at Daytona.

As part of the program, Mazda will offer a handful a teaching aids to generate enthusiasm about STEM and motorsports, including a TUDOR United SportsCar Championship SKYACTIV-D Clean Diesel Prototype show car, professional race drivers and engineers who can provide real-life examples of what it takes to race at the highest level, and an engaging, fully illustrated presentation that shows the importance and role of STEM subjects in motorsports.

But if studying STEM subjects is long behind you and you’d just like to get your hands on a Mazda, well, just stop by Parks Mazda!


2014 Mazda3; Car of the Year

2014 mazda3

AutoGuide.com has named the new Mazda3 as its 2013 “Car of the Year” for its “attractive styling inside and out, with impressive features in versatile packaging.”

The 2014 Mazda3 was one of five finalists vying for the title, including the new 2014 Mazda6 in the Mid-Size Sedan category. It stood out for many reasons: on the outside, because of its emotive character lines that express the brand’s new KODO “Soul of Motion” design language; and on the inside, because of the famous SKYACTIV® engine technology, the i-ACTIVESENSE suite of pre-crash detection systems, and the next-gen MAZDA CONNECT™ connectivity system.

There’s no doubt in our minds, however, that the most impressive part of the Mazda3 is its engines. Customers can choose the standard SKYACTIV-G 2.0-liter gasoline engine, which produces up to 155 horsepower and 150 pound-feet of torque with one of the best fuel economy ratings in its class at 41 highway mpg, or the optional, more powerful 2.5-liter, 184 horsepower and 185 torque engine which, when equipped with Mazda’s exclusive i-ELOOP tech, still delivers ridiculously good mpg up to 39 on the highway.

And the best part? You can find the Mazda3 right here at Parks Mazda.

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