Mazda Unveils New Electronic Chassis System

Mazda is committed to always bringing the best of the best to its customers, and that means putting effort not only into big, obvious new features like the latest tech on the market and more powerful and efficient engines, but also considering the little things. The new Electronic Chassis System, recently revealed by the brand, is a result of Mazda’s efforts to make long-distance drives more comfortable while also reducing fatigue.

Electronic Chassis System

The trick to the Electronic Chassis System is to tweak the engine torque in order to put more weight on the front wheels. According to Mazda representatives, this small change improves cornering and maneuverability, as well as providing better overall ride comfort for drivers and passengers alike. The torque is monitored and distributed by the new G-Vectoring Control System, or GVC.


The GVC system isn’t the only effort Mazda is putting into improving the experience of riding in its vehicles. The company also has plans to develop more comfortable and firmer seats for passengers, and its research and development department is scheming ways to make the cabin more rigid. Putting more weight on the front wheels with the new Electronic Chassis System is just the first step of many.


To check out Mazda’s full lineup of tech-savvy vehicles, come visit us today at Parks Mazda.


MX-5 World Car Design of the Year Award Recognizes Impressive Styling

28The Mazda MX-5 was recently named the 2016 World Car Design of the Year, honoring this model’s impressive styling. First established by World Car Awards in 2006, this prestigious award recognizes breakthroughs in automotive design and performance. With a completely new look, it’s no surprise the MX-5 won this year.

According to Mazda, the MX-5 World Car Design of the Year award was given largely for this model’s revolutionary KODO, or Soul of Motion, design. Launched globally in 2015, this design program focuses on human-centric design and fun-to-drive feel. This includes a more athletic stance, sports seating, and a bold front fascia.

MX-5 World Car Design of the Year award

“What a wonderful honor, to have the Mazda MX-5 named World Car Design of the Year,” said Masahiro Moro, President and CEO, Mazda North American Operations. “As our iconic MX-5 roadster approaches one-million units of production, this award is proof that it is as young, vibrant, fun and relevant as ever.”

Believe it or not this is the 30th award for the new 2016 Mazda MX-5, including the 2015-2016 Car of the Year Japan and 2016 UK Car of the Year awards. In addition to its design, the MX-5 also features advanced SKYACTIV technologies, increasing performance and efficiency. Making the MX-5 the perfect vehicle all around. Come on, what’s not to like about this new model?




The 2016 CX-3 Design is Powerful and Efficient

2016 CX-3 design

Mazda is starting engine production at a new power-train plant in Thailand, which it has named the Mazda Power-train Manufacturing Company. This new production base for SKYACTIV engines was created in response to an Eco-Car program created by the Thai government, which rewards tax breaks to fuel-efficient vehicles, such as the CX-3.

Speaking of-the new 2016 CX-3 design comes with a powerful but efficient engine with the high-tech SKYACTIV system. This compact SUV is one of Mazda’s most powerful, according to Automotive World, giving drivers the perfect combination of performance and practicality.

“Mazda is committed to producing vehicles in this country at the same high-quality level as we do in Japan, and delivering to market products that offer Mazda’s unique driving pleasure, in a timely manner,” said Kiyotaka Shobuda. “In doing so, we will further contribute to the development of the Thai automotive industry and enhance the Mazda brand.”

The new manufacturing plant is designed to assist production of the new CX-3 model, starting at $19,960 MSRP in the US. It also comes with three trim selections, as well as off-road and i-ACTIVE all-wheel drive options.




Mazda Gran Turismo Concept: A Gamer’s Dream

If you or someone you know falls into that certain demographic of being both a hardcore Mazda enthusiast and a gamer, then you’ve probably already heard all about the Mazda LM55. A gorgeous race car, it’s the latest concept to roll out of the Mazda design department.  The LM55 also happens to star in the hit racing game Gran Turismo. 


Looking at the new Mazda LM55, if you think to yourself “agility with elegance,” then you’ve hit the nail on the head. That’s exactly what designers said they were going for. The design of the LM55 is also a nod the Mazda 787B race car, winner of the 1991 crown at Le Mans, from whence the LM55 also derives part of its name.

While the 787B had under its hood the much-lauded proprietary rotary engine, no one yet knows for sure if the LM55 will feature the same kind of powertrain. But we do know that the LM55 concept features Mazda’s SKYACTIV technology, as it’s written across the rear fin.

While the Mazda Gran Turismo concept was never meant for mass production, it’s nice to know you can still get behind the wheel, or rather, game controller!

2015 Mazda CX-5 Out-Classes Competition with Technology and Design

The Mazda CX-5, while still a relatively new model, received a redesign for the 2015 model, making it an even more competitive model in the compact crossover class than before. For the 2015 Mazda CX-5, the Japanese automaker made no secret of its aggressive strategy—the vehicle’s “Soul of Motion” design language specifically aims to imitate a predator’s stance as it stalks its prey.  So, watch out, Mazda competitors, because the CX-5 is very much on the prowl.


The CX-5, Mazda’s first vehicle designed under the full umbrella of “Skyactiv” technology, uses that technology to make it one of the most fuel-efficient and capable vehicles in the compact crossover segment. The CX-5 offers two Skyactiv engine options—2.0L and 2.5L variants—both of which get better fuel economy than any other SUV, and that includes hybrids. Plus, the 2.0L engine churns out 155 horsepower and 150 lb-ft of torque.

The Mazda’s technological advancements don’t stop under the hood, though; the CX-5 also boasts safety features like Smart City Brake Support and Blind Spot Monitoring which helped it achieve a 2014 Top Safety Pick+ rating from the IIHS. Overall, the redesigned CX-5 is one of the roomiest, safest, most efficient, and even most affordable crossovers on the road, so come see us at Parks Mazda today to check this great compact out for yourself.


New Mazda3 Brings Excitement to Compact Segment

2014 mazda3

If you’re looking for a brand new car, but you’re living on a budget, you might be crestfallen, thinking there’s no fun cars out there at a price you can afford. Mazda begs to differ, though—they’ve introduced the 2014 Mazda3 just to prove you wrong. The new Mazda3 brings the excitement to the typically mundane compact segment, with a host of features and technology starting at only $19,000.

The Mazda3 flouts conventional compact car wisdom every way it possibly can—starting even with its exterior design. The Mazda3  borrows its grille from the upscale Mazda6, just part of a sporty exterior that proves that this compact aims to separate itself from the pack. Take one look at the new Mazda3 and one word will spring automatically to mind: sporty.

Fortunately, the Mazda 3 is more than an empty shell. It’s not just a sexy frame trying to masquerade as something greater than it is. It just really is that great. Don’t believe us yet? Check out the new 2.5L four-cylinder engine, complete with SkyActiv technology. That baby revs the Mazd 3 up to 185 horsepower while delivering awesome gas mileage: 28 mpg city and 38 highway. Or open the door and check out the swanky exterior, complete with a leather-wrapped steering wheel and an easy-to-use infotainment system.

The 2014 Mazda 3 is available now, so come by Parks Mazda to check it out—in either sedan or hatchback form—at your earliest convenience.

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