Mazda Is Most Fuel Efficient Brand

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Mazda may be better known for its style and performance, but it shouldn’t be discarded in the fuel economy department either. According to the latest Environmental Protection Agency (EPA) “Trends” report, Mazda not only had the highest fleet-wide fuel economy last year but also the lowest emissions rate among the 11 largest automakers in the U.S.

Mazda won with a 27.5 mpg and 324 grams of CO2 per mile average, just ahead of Honda’s 2nd place 27 mpg and far ahead of Chrysler’s measly 21.6.

The most impressive bit is that Mazda doesn’t even build hybrid vehicles like most of its competitors. Instead, the company has decided to focus on making traditional combustion engines as efficient as possible with its new Skyactiv technology, so that its cars are not only economical but also fun to drive. Evidently, it’s doing something right.

You can find any Mazda car of your choice at Parks Mazda.



The Newest Mazda Miata; Even Lighter

2013 mazda miata

The fourth-generation Mazda Miata is shedding some weight, according to Mazda executive Kiyoshi Fujiwara—not that it was very heavy to begin with. The automaker is aiming for a curb weight of a metric ton, or 1,000 kilograms / 2,200 pounds. That would make it about 300 pounds lighter than the current NC Miata, which can only come with benefits.

In performance cars, weight is everything. Less weight means faster acceleration, better handling, and even better fuel economy if that’s something you’re interested in. We don’t know how Mazda intends to ditch the 300 pounds, but we could see some key features being removed in favor of a better power-to-weight ratio, such as the power retractable hard top on the current model.

We can probably expect an even more powerful engine as well, though at this point this is just speculation. Obviously, we’re really hoping for an awesome new Mazda. In the meantime, come by Parks Mazda to check out cars that are not the product of speculation but are instead quite real—and quite excellent.


Meet the Skyactiv-Hybrid

Mazda’s exhibit at the Toyko Motor Show was all about fuel efficiency as it introduced the new Mazda3 Skyactiv-Hybrid and CNG Concept.

The Skyactiv-Hybrid connects the 2.0-liter four-cylinder gas engine to an electric motor that helps it do of the work at low engine speeds and under load-load conditions. This allows it to achieve an incredible estimated 74 miles per gallon while still outputting around 134 horsepower. Needless to say, we were all impressed at Parks Mazda.

The CNG Concept, on the other hand, uses a special dual fuel system that allows it to run on both gasoline and compressed natural gas. According to Mazda, because the Skyactiv-G gasoline engine already achieves a high compression ratio, it can be easily modified for CNG with only minor modifications.

Running on CNG typically reduces engine emissions by 20% compared to equivalent gasoline engines, so the benefits to the environment are clear, and we’re hoping Mazda will produce even more hybrid vehicles for the American market.


Mazda Creative Director Returns

mazdaMazda is welcoming back its new creative director Kevin Rice to the fold, who used to work for the company thirteen years ago.

Rice, age 49, will be leading the European creative design process and will focus his attention on fine-tuning Mazda’s award-winning “KODO – Soul of Motion” design language used in its latest models.

From 1995 to 2000, Rice worked as senior designer for Mazda, where he contributed to many of the company’s future projects such as the RX-8 and the “Neospace” show car that was displayed at the 1999 Frankfurt Motor Show. He then spent 13 years at BMW, taking responsibility for the development of new models like the new 3 and 4 series.

He now returns to Mazda as creative director with valuable new experience to help further improve the brand’s visual identity. Here at Bright Bay Mazda, we’re excited to see such a big name return to the brand and have no doubt that he will bring even more success in the future. Welcome back!

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