Sporty Mazda 6 Coupe Rumored to Be in the Company’s Future

The rumor mill for Mazda is buzzing this month with some interesting speculations. We already know Mazda is fully committed to releasing five new models to the market by March of 2016. We also know for certain that new, improved versions of the Mazda CX-3 subcompact crossover, CX-9 crossover, and MX-5 Miata roadster will be coming out in the next two years. Now Auto Express is hinting at the possibility of a brand new, sporty, Mazda 6 Coupe that might be in the plans for the company.

If this is true, Mazda might be making plans to step into the premium world of the automaking industry. The buzz about Mazda’s interest in this market isn’t new, but this is the first time rumors about it were centered on the Mazda 6 coupe.

If it is true, Auto Express believes it will likely be designed around the 2010 Shinari concept with some Skyactiv elements in the actual engine of the rumored coupe.

Parks Mazda will be keeping an eye on these rumors in the future to see what Mazda’s true move is going to be. To learn more about the up and coming cars from Mazda, check back weekly!


Forbes Reviews the Mazda 3: The Verdict is ‘Charming’

The Mazda 3 recently received a glowing review by Forbes magazine.  Forbes found a lot to like in the Mazda 3, from its performance to its interior and exterior features.  The test-driver said that the 3 is “so good at what it does, most drivers might not even realize it.  They’ll just get in and enjoy the drive.”

For 2014, the Mazda 3 was completely revised.  It comes as either a hatchback or sedan and either one look spectacular.  Forbes says that the 3 “prompts a second and third glance back as you’re walking away from it.”  It’s about subtlety.  “Something in its curves and creases pleases the eye.”

Forbes Reviews the Mazda 3The Mazda 3 comes with one of two engine choices.  The first is the more efficient four-cylinder, putting out 155 hp.  It gets an impressive 33mpg.  The other, more powerful option is a four-cylinder that produces 185 hp.

As Forbes reviews the Mazda 3, we here at Parks Mazda are driving the real thing, and hope you come in to ride with us.


Mazda Tops EPA List for Best Average Fuel Efficiency

When it comes to fuel economy, Mazda knows its stuff. The brand was named number one according to a Fuel Economy Trends report released by the Environmental Protection Agency (EPA), which examined the average fuel efficiency of various automakers. This is Mazda’s second consecutive year at the top of the list.

“Mazda has never been one to rest on its laurels, continuing to work hard, innovate and engineer vehicles that offer class-leading fuel economy in nearly every segment it competes in,” said Jim O’Sullivan, Mazda North American Operations president and CEO.

“Because the internal combustion engine is still used in more than 90 percent of the cars and SUVs sold in North America today, we chose to focus on perfecting both the operation and performance of the engine, as well as all the other systems and components that affect efficiency. Offering this technology – at an affordable price – to every consumer will help to improve our overall environmental impact.”

Mazda tops EPA list for best average fuel efficiencyThanks in large part to its innovative SKYACTIV® TECHNOLOGY, Mazda was able to reduce its fleet-wide adjusted CO2 emissions to 316 and improve its average fuel efficiency to 28.1 mpg. No other automaker in the study can boast such impressive numbers.

You can experience this ultra-efficient technology when you stop by Parks Mazda to check out models like the all-new 2015 Mazda3, Mazda6, or CX-5.


Mazda Earns Title of Most Improved in 2014 APEAL Study

J.D. Power’s 2014 Automotive Performance, Execution, and Layout (APEAL) Study has named Mazda the most improved non-premium brand, as the automaker climbs from 16th to 9th place of all global automakers.

The APEAL Study surveys more than 86,000 purchasers and lessees of new 2014 model-year cars and light trucks within the first 90 days of ownership to determine customer satisfaction and how gratifying a new car is to own and drive.Mazda earns most improved brand title from APEAL Study

Mazda earned 776 points in 2013 and 821 points in 2014, and the seven-place bump to number nine represents the biggest jump for any automaker this year, along with the largest index-score improvement within non-premium brands.

“One of the main principles in our DNA is ‘Kaizen,’ which is a Japanese term that means ‘continuous improvement through wisdom and ingenuity,’” said Jim O’Sullivan, president and CEO, MNAO. “Mazda’s improvement in this year’s 2014 J.D. Power APEAL study shows that our continued focus on improving vehicles through ongoing evaluations and customer feedback is changing their opinion of the brand, and for the better. Customers are more satisfied with their new Mazda than ever before.”

All Mazda vehicles equipped with Skyactiv Technology and the KODO design language performed exceptionally well this year, with the 2014 Mazda6 receiving the highest honors in the Midsize Car segment, scoring 21 points above the segment average.

It’s no accident that Mazda is improving leaps and bounds above the rest. Stop by Parks Mazda to learn more about our award-winning lineup of cars.


2016 MX-5 Miata Revealed

Mazda has finally revealed the next MX-5 Roadster, and the 2016 MX-5 Miata promises to be one of the most fun-to-drive vehicles on the road. The next Miata will be lighter, more efficient, and better performing.

Mazda introduced the pristine Miata at the 2016 Mazda MX-5 Miata Show, and simultaneously released a gallery of photos of the newest roadster. The Miata appears to have a wider and lower front end, with a nose that curves nearly all the way to the ground, a low belt-line dip, fenders pulled back further from the front, and a dramatic taper into the rear bumper.

In order to improve efficiency, the Miata will not only be lighter, but will also feature SkyActiv engine technology and will mirror the design language of other Mazda vehicles.

The debut was broadcast live in Barcelona and Tokyo, and featured director of design Derek Jenkins. Jenkins discussed the difficult balance the design team faced: how could they keep everything enthusiasts love about the roadster in an effort to respect the Miata’s current fan base world-wide, while still appealing to a new generation of drivers?

“We started with the basics,” Jenkins explained. “Simple, lightweight, affordable, and of course completely in sync with the driver.”

That pretty much says it all – simplicity, efficiency, and respecting 25 years of iconic design were major priorities for the automaker.

Here at Parks Mazda, we can’t wait to see the MX-5 Miata for ourselves!


2015 Mazda2 Chooses Style over Space

Let’s face it. If you’re buying a Mazda2, it’s not for the space. Happily, Mazda has instead focused its attention on the 2015 Mazda2’s style – we’re ok with losing a few millimeters in the name of style.

In case you’re concerned, here’s what the Mazda2 has been rumored to lose in order to gain some serious improvement in design: 20 mm in front head room, 5 mm in leg room, 15 mm in rear head room, 30 mm in shoulder room, and 4 mm in rear leg room. Folks, this is nothing to write home about.

What you will want to shout from the rooftop is how much the Mazda2 has gained in exchange for those millimeters. Gone are the days of owning a small economy hatchback being a sign that you just can’t afford better. Today, affordable hatchbacks offer unprecedented style and athletic appeal. The Mazda2 is arguably the most appealing little hatchback on the market.

According to carscoops.com, the new Mazda2 gets a downsized version of the SkyActiv platform used on larger Mazdas along with three new engines (no word yet which of them will make it to the U.S. market). The outside design is sleek, athletic, and aerodynamic, while the interior is clean and handsome in a minimalist way.

Production is already underway in Japan, and will officially debut in Paris in October. You will find the all-new Mazda2 at Parks Mazda later this year!

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